Spreading Cheer with a #flowerflash in New York City
To keep up with all of Lewis’ flower flashes, follow @lewismillerdesign on Instagram.
After finishing big events, florist Lewis Miller (@lewismillerdesign) often found himself wondering: How else could he reuse all these flowers? “I was walking down the street one day and I saw a typical New York City trash can, overflowing with garbage and spilling onto the sidewalk,” says Lewis, who’s run his floral business for 15 years. “And I thought, wouldn’t it be fun if that were all flowers?” So, the #flowerflash was born, and in the wee hours of the morning after an event, Lewis and his team load up their van and head out to trash cans, bus stops and lampposts throughout New York to decorate them with beautiful blooms.
“Since we do them in the morning, people are just waking up,” says Lewis. “They’re groggy. They’re getting off the subway and turn the corner — and boom. It’s a very ‘only-in-New-York’ moment. These are a gift for New Yorkers, but really, they’re for everybody. They’re for anyone who wants to see something unexpected.”
This article originally appeared on – Instagram Blog
Permalink — http://blog.instagram.com/post/168724204512
URL of source article.
Description —
Spreading Cheer with a #flowerflash in New York City
To keep up with all of Lewis’ flower flashes, follow @lewismillerdesign on Instagram.
After finishing big events, florist Lewis Miller (@lewismillerdesign) often found himself wondering: How else could he reuse all these flowers? “I was walking down the street one day and I saw a typical New York City trash can, overflowing with garbage and spilling onto the sidewalk,” says Lewis, who’s run his floral business for 15 years. “And I thought, wouldn’t it be fun if that were all flowers?” So, the #flowerflash was born, and in the wee hours of the morning after an event, Lewis and his team load up their van and head out to trash cans, bus stops and lampposts throughout New York to decorate them with beautiful blooms.
“Since we do them in the morning, people are just waking up,” says Lewis. “They’re groggy. They’re getting off the subway and turn the corner — and boom. It’s a very ‘only-in-New-York’ moment. These are a gift for New Yorkers, but really, they’re for everybody. They’re for anyone who wants to see something unexpected.”
Description of imported RSS feed item.
Title — Spreading Cheer with a #flowerflash in New York City
To keep up…
Content —
Spreading Cheer with a #flowerflash in New York City
To keep up with all of Lewis’ flower flashes, follow @lewismillerdesign on Instagram.
After finishing big events, florist Lewis Miller (@lewismillerdesign) often found himself wondering: How else could he reuse all these flowers? “I was walking down the street one day and I saw a typical New York City trash can, overflowing with garbage and spilling onto the sidewalk,” says Lewis, who’s run his floral business for 15 years. “And I thought, wouldn’t it be fun if that were all flowers?” So, the #flowerflash was born, and in the wee hours of the morning after an event, Lewis and his team load up their van and head out to trash cans, bus stops and lampposts throughout New York to decorate them with beautiful blooms.
“Since we do them in the morning, people are just waking up,” says Lewis. “They’re groggy. They’re getting off the subway and turn the corner — and boom. It’s a very ‘only-in-New-York’ moment. These are a gift for New Yorkers, but really, they’re for everybody. They’re for anyone who wants to see something unexpected.”
Content of imported RSS feed item.
Image —
Date — December 19, 2017 7:43 pm
Publish date of source article.
Source — http://blog.instagram.com/rss
URL of RSS feed.